About Real Men Wear Pink
About Real Men Wear Pink
Real Men Wear Pink gives men a leadership role in the fight against breast cancer. Community leaders around the nation use the power of pink to raise awareness and money for the American Cancer Society's breast cancer initiatives, including innovative research, patient services, and education around screenings and risk reduction. It's one important way we're attacking cancer from every angle.
What Does It Take to Be a Real Man?
Real Men Wear Pink participants raise awareness and money to fight breast cancer. Of course, the top fundraiser receives an exclusive prize - and bragging rights as the #1 Real Man.
As a Real Men Wear Pink ambassador, leaders commit to:
- Wearing pink throughout October
- Raising awareness for the cause through their social media networks
- Raising a minimum of $2,500 to help the American Cancer Society fight breast cancer
For the first time ever, female breast cancer has surpassed lung cancer as the most commonly diagnosed cancer worldwide in 2020. Despite this, the death rate from breast cancer dropped by 41% from 1989 to 2018 as a result of earlier detection through increased awareness and mammography screening, as well as advances in treatments. And today we celebrate the more than 3.8 million breast cancer survivors in the U.S. today including those who completed treatment and those still undergoing treatment.
If you or someone you love is concerned about developing breast cancer, has been recently diagnosed, is going through treatment, or is trying to stay well after treatment, we can help you find the answers you need.
The success of the Real Men Wear Pink program depends on the creativity and commitment of our past and current Real Men ambassadors. We recognize these prior top ambassadors who went above and beyond. After all, many of the American Cancer Society's lifesaving research and patient programs wouldn't exist without the help of community leaders like these Real Men.
Would you like to lead the team or join the team?
This isn’t what I wanted.
Cancer has touched all of us in some way. And we want to stop this disease in its tracks. We'll spend the next few weeks fundraising for the American Cancer Society. Then, on the day of the event, we'll honor the lives lost to cancer, celebrate survivors, and support the caregivers who so selflessly help others.
Together, we'll be a part of making a difference in this important cause.
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Visit helpme2.cancer.org/event-support/rmwp.html for website management resources.